In art we unite.
Bringing art to jewellery and jewellery to art.
Partner: Keith Haring Foundation
Role: TOV & Social
The campaign’s key focus was to highlight Keith Haring’s enduring influence on our culture and to celebrate his pioneering vision that art is for all.
The collab brings to life the buzz and bursts of creativity that permeated the 1980s downtown New York scene, which inspired Keith Haring’s signature pop art style.
From burgeoning rappers, break-dancers, skateboarders, club-goers to basketballer players and bucket drummers, I wanted to encapsulate the infectious energy of the zeitgeist that shaped the artist’s most iconic works with words.
“Art should be something that liberates your soul, provokes your imagination and encourages people to go further.”
— Keith Haring
